A few months back, I was sitting at dinner with my friend KD. He reads these letters (what up KD?) and wanted to know if I’m inspired every time I write them.
It feels cheesy to say, but yes. I am.
Every week when I sit down to write this, I have to wait for it.
“It” being this feeling, intuition, whatever you want to call it. Some weeks are harder than others, but I refuse just to set aside an hour and jot something down. That’s not why I started writing these. These letters are one of the most special things I’ve ever written.
When you show up here and choose to open this letter out of the hundreds of emails you get every week, we’re in it together. You experience that moment, the inspiration, and the exhilaration with me. Based on your responses every week, I know you feel something. That “it” I was talking about. It means a lot to me.
I appreciate you. This community, this thing we’ve been doing for the last two years, is so real for me. You are my people. You have shown up for me - to help me become a keynote speaker, spread the word, and launch Three Ears Media. You checked in when I lost a friend last November. We’ve experienced some life together.
With that said, you should know this thing we have built together is one of the honors of my life, and that honor demands nothing less than inspiration. So yes, KD, I am inspired every time I write one of these.
I was inspired when I created this prototype, too.
I’ve spent the last few weeks trying to find work inspiration in murky waters, convinced for a minute that I needed to change everything. Thanks, anxiety. At the same time, I couldn’t find the energy to change anything.
Thankfully, I slowed down long enough to realize that everything does not need to change about my business. God knows every talent team needs a great copywriter. It also gave me the gift of time to think about what I love, and what I want to be doing more of.
It’s spending time with people one on one.
Every week, people reach out to me after seeing a tweet or a blog saying they want to be a better writer. There’s always a but.
“… it just takes too much time” or “…I use too many words.”
But… But…But… I’m not a writer.
Deep down, “bad” writing is just a block between our brains and our hands. Someone convinced us we couldn’t just write what we think.
So in the effort of inspiration and trying new things, I’m trying something new—a prototype. I wanted you to be the first to hear about it and to tell me what you think.
I want to help you remove the block to write - a blog post, better emails, a badass webinar - whatever it is. You pick the topic (from the list on my page, I don’t know it all), and I’ll teach you what I know.
So you can find that job.
So you can get that promotion.
So you can tell everyone you made it happen.
My entire career accelerated when I became a better writer.* Let me teach you what I figured out.
*No, I didn’t start out writing like this. Ask my poor editors.
I want to see the people who have been there for me every step of the way thriving. If you think I can help, I hope you’ll book your session at the link
, share this with your managers, and pass it on.
Here to help,
CEO, Three Ears Media